Chicago, IL, January 22, 2024– Championship Darts Corporation (CDC), North America’s premier darts organization and official Global Affiliate of the Professional Darts Corporation, is thrilled to announce a partnership with ALT Sports Data, the leading provider of sports betting data and analytics solutions within the emerging sports universe. The agreement will see ALT Sports Data become the global exclusive distributor of wagering data for all events run by CDC.
2024 marks the 10th anniversary season of the Championship Darts Circuit – the continent’s only professional darts tour – and this partnership adds a new dimension to an already-significant moment in darts history. ALT Sports Data will leverage its deep expertise to provide comprehensive pre-match and in-game wagering data to sports-betting operators, enabling them to offer best-in-class experiences to darts fans. Further, CDC will become the first North American-based darts organization to offer live wagering on its events, creating opportunities for the company to both deepen ties with existing supporters as well as connect with new audiences to grow its global fan-base.
“This partnership will transform the way fans interact with the CDC Tour. We know they love the statistics and scoring data they already consume. ALT Sports Data will enhance that by providing another avenue for folks to immerse themselves in our product and fulfill the longtime demand to introduce betting on North American darts. The fact that we’re launching at a time when interest in darts and sports betting in general are at an all-time high is icing on the cake.”
Peter Citera, CEO, Championship Darts Corporation
CDC will provide access to its live scoring data via DartConnect, the official scoring app of the Championship Darts Corporation. A newly-built interface between DartConnect and ALT Sports will ensure that data is passed virtually in real-time, preserving the highest level of wagering integrity demanded by betting operators worldwide.
“Acknowledging the global appeal of competitive darts and the significant appeal by sports bettors, we are excited to partner with the premier North American professional darts organization. We look forward to providing a compelling and high-quality product to sportsbook operators through this partnership.”
Todd Ballard, Co-Founder and CMO, ALT Sports Data
Fans can look for the initial data framework to be in place in time for the Cross Border Darts Challenge event held in Michigan City, Indiana on April 12-13, with the entirety of the project completed ahead of the second Tour weekend in July.